Midjourney — Great for highly artistic, creative and stylized images. Excellent when you want concept-art, fantasy-style visuals, or dramatic promotional graphics.
DALL·E 3 (via OpenAI / integrated in some AI-apps) — Very good for realistic or abstract images from simple text prompts; good balance of creativity + realism.
Stable Diffusion — Popular open-source engine; highly flexible and customizable. Great if you (or your developer) want control over style, want to run it locally, or fine-tune for brand-specific graphics.
eonardo AI — One of the most accessible tools with generous free-tier credits; good for marketers or small businesses who need quick image generation without heavy investment.
Adobe Firefly — Professional-grade tool, integrates well if you already use design software (for example for flyers, social-media posts, catalogs). Good for clean visuals and commercial-use assets.
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